Heat and wildfires put southern Europe’s vital tourism earnings at risk

Technology
Published 05.08.2023
Heat and wildfires put southern Europe’s vital tourism earnings at risk

RHODES, Greece –


Tourists at a seaside resort on the Greek island of Rhodes snatched up pails of pool water and damp towels as flames approached, dashing to assist staffers and locals extinguish one of many wildfires threatening Mediterranean locales throughout latest warmth waves.


The fast crew effort meant that “by the time the fire brigade came, most of the fire actually was dealt with,” mentioned Elena Korosteleva from Britain, who was vacationing on the Lindos Memories resort.


The subsequent morning, some unsettled company reduce their vacation brief — however most stayed on because the resort wasn’t broken within the small brush hearth outdoors its grounds.


The Greek island recognized for glowing seashores and historical websites is nursing its wounds after 11 days of devastating wildfires in July. After 1000’s of individuals have been evacuated in the course of the peak of journey season, Rhodes is weighing how the disaster will have an effect on its very important tourism sector, which fuels most of its economic system and a few 20 per cent of Greece’s.


It’s the identical for different Mediterranean locations, like Italy and Spain, the place the tourism sector is also being hit by warmth waves and wildfires. Greece, Italy, Algeria and Tunisia mixed misplaced greater than 1,350 sq. kilometres (520 sq. miles) to blazes that affected 120,000 folks in late July, in keeping with European Union estimates. And Greece is anticipating much more excessive warmth within the coming days.


The mayor of Villardeciervos village, in a part of northwestern Spain ravaged by fires final summer time, mentioned hikers are nonetheless coming.


“Tourism is bound to suffer a bit in the next few years, (whether) we like it or not,” Rosa Maria Lopez mentioned. “On the hiking trails, there are no trees, and it is very sad to see. But this area is still highly valued by tourists in spite of everything. We will have to adapt.”


Fires have chased away vacationers in hard-hit components of Greece and Italy. Rhodes noticed mass cancellations of flights and the pattern is analogous in Sicily, mentioned Olivier Ponti, vp of insights at ForwardKeys, a journey knowledge firm with entry to airline business ticketing knowledge.


While journey to Greece total has not been hit too onerous, Italy is not as fortunate. Wildfires “have caused a slowdown in bookings for many Italian destinations, even places not close to the fires,” he mentioned, noting a drop for Rome within the final week of July.


Even with out the flames, summer time warmth intensified by local weather change could be a turnoff for vacationers.


Hoteliers are fearful in southeastern Spain’s coastal resort metropolis of Benidorm, a longtime favourite for British and Scandinavian vacationers.


“If heat waves were to be repeated every summer, the impact on our economy would be significant,” mentioned Antonio Mayor, chair of the resort and tourism affiliation within the Valencia area, which incorporates Benidorm. “Our activity is centred on the three summer months.”


That may imply vacationers head north to Scandinavian international locations or the United Kingdom as an alternative.


“Record-setting temperatures in European countries such as Greece, Italy and Spain are not scheduled to ease up as we enter August, so it might be considered a much safer option to opt for a stay in northern Europe,” mentioned Tim Hentschel, CEO of digital reserving platform HotelPlanner.


The World Meteorological Organization and the EU’s Copernicus Climate Change Service calculated July to be the most well liked month on file. Heat information foreshadow modifications forward because the planet warms, scientists say, together with extra flooding, longer-burning wildfires and excessive climate occasions that put folks in danger.


With that in thoughts, U.S.-based local weather expertise startup Sensible Weather is growing insurance coverage that will compensate folks if excessive warmth wrecks their vacation.


It’s rolled out “weather guarantee” protection to journey firms within the U.Ok., France and the U.S., which pays vacationers if extended rain ruins their seashore break or there is not any snow for a ski journey.


Sensible Weather will quickly add a warmth cowl possibility “in anticipation of next summer,” founder Nick Cavanaugh mentioned. “People are asking me about it more because they’re thinking about these things more.”


While folks differ on how scorching is just too scorching, “in the simplest version, if it was 42 degrees Celsius (107.6 Fahrenheit) for three hours in the middle of the day and you couldn’t go out and do an activity, we could give you some money back,” he mentioned.


Rhodes had anticipated international arrivals to extend eight to 10 per cent over a bumper yr in 2022, when about 2.6 million folks flew in to the Greek island, principally from Britain and Germany. But after the fires, flight cancellations within the final week of July exceeded all bookings made within the equal week in 2019, mentioned Ponti of ForwardKeys.


Manolis Markopoulos, head of the Rhodes resort affiliation, is optimistic that rebounding arrivals to components of the island not broken by flames can salvage a lot of the projected increase in tourism.


“Every day we’re seeing more business,” he mentioned. “By Aug. 8-10, I think we’ll be back to our normal pace at all these resorts,” which account for about 90 per cent of the island’s 220,000 beds.


In broken areas, “some brave tour operators have already decided to bring customers from this coming weekend,” Markopoulos mentioned. “These areas have a longer road before they return to normality — but they’re not even 10 per cent of the (island’s) total capacity.”


New bookings for future journey to Rhodes did take successful, falling 76 per cent the week of July 17, when the fires started, over the earlier week. For Greece as an entire, they slumped 10 per cent, Ponti mentioned.


While some main British operators briefly cancelled all Rhodes flights and holidays — providing refunds to individuals who’d booked for fire-hit areas — different funds airways saved providing seats and reported regular journey figures, HotelPlanner’s Hentschel mentioned.


In Germany, main journey operator TUI is once more providing holidays to all components of Rhodes after it stopped flying vacationers in.


“We would do more damage to the people of Rhodes if no more tourists came now after the forest fires,” TUI CEO Sebastian Ebel advised Germany’s dpa news company.


Greek Prime Minister Kyriakos Mitsotakis supplied an extra incentive, showing on ITV’s “Good Morning Britain” this week to vow folks whose Rhodes holidays have been spoiled by the fires a free week on the island subsequent spring or fall.


Korosteleva, the Rhodes vacationer, mentioned the blazes ought to inspire motion in opposition to local weather change.


“It makes people aware what we’ve caused to the planet, that this change may not be reversible. So it’s not just about tourism,” mentioned Korosteleva, who heads the University of Warwick’s Institute of Global Sustainable Development. “I think it actually clearly touches upon how we need to start acting now.”


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Chan reported from London. AP reporters Nicholas Paphitis in Athens, Greece; David Brunat in Barcelona, Spain; Sylvia Hui and Courtney Bonnell in London; and Kirsten Grieshaber and Geir Moulson in Berlin contributed.